Communication is just the beginning.
EMME is a strategic Marketing Management partner dedicated exclusively to the beauty industry.
We work with salons and clinics in Europe to structure marketing, strengthen brands, develop projects, and connect their presence to the reality of their business.
Our work stems from a simple vision: marketing works best when it understands the company as a whole.
EMME is black and white.
We don't believe in an aesthetic formula, a strategy, or a language that can be applied in the same way to all businesses.
Black and white represents this adaptability. EMME provides structure, method, and direction, but it is each client's identity that determines how this strategy comes to life.
We don't want a brand to look like EMME. We want it to look more and more like itself.
Because you're the one who chooses the colors.
The pillars behind it all.
Structure supports growth.
Creativity attracts attention.
The seven pillars are not just institutional values. They guide how projects are organized, how decisions are made, and how EMME supports each client over time.
It is this combination that allows you to work with different brands without turning any of them into a copy of the other.
The structure behind
EMME is led by Mariana Grandi and Mayara Pitombeira , who are responsible for developing the strategy, organizing priorities, and designing the necessary structure for each business or project.
From there, EMME activates the most suitable professionals and specialties for each need, forming tailor-made teams without tying the client to a fixed structure or standardized solutions.
This allows for maintaining centralized direction, preserving the strategic vision, and at the same time, bringing together the right skills for each challenge.
Mariana Grandi
Founder & CMO
